Establishing relevant, high-quality inbound links to a website continues to be one of the most important components of building online authority — a...
SEO Experiments May Cause More Harm Than Good
When I first started working in SEO, it was easy to find success. In the days before Google, all you had to do was look at the pages that were ranking...
John Mueller Answers What to Do About Link Building
Google’s John Mueller answered a question about link building practices in an Office Hours hangout. Mueller outlined Google’s passive and proactiv...
15 SEO Experts Share Their Tips for Newbies
We’re fortunate in this industry that so many SEO professionals generously share their knowledge and experience to benefit others – and the indust...
No Limit to Page Indexing For One Site
Google says there’s no limit to how many static HTML pages it can index from one site. The subject of indexing limits is the focus of the latest ins...
Google on How to Use Keywords in Content
Google’s John Mueller answered whether targeting keywords in H1, Meta tags and on-page was out of date because of all the advances in search. John a...
Put Unique Content Above The Fold
As an SEO best practice, the above the fold area of a webpage should have at least some content which is unique to that page. This is recommended by G...
Google’s John Mueller Answers if MUM Makes SEO Obsolete
Google’s John Mueller responded to a Reddit discussion about whether MUM will make SEO obsolete. Given that the purpose of MUM is to provide answers...
Using Google Translate to Autogenerate Content?
Google’s Mueller was asked a question about using Google Translate to create content in another language. He suggested there may be a quality issue ...
Google Explains How to Target a Specific Country
Google’s John Mueller was asked what’s the right way to target a specific country with a website. The person asking the question asked if a countr...