Google shares five insights that can help site owners better understand how news appears on surfaces like Google News and Google Search. In a new blog...
How to Optimize for Google Featured Snippets: A 12-Step Guide
It’s no secret that featured snippets are powerful. Every SEO professional (including yours truly) aims to own any available featured snippets for t...
How to Get Ready for Google’s Page Experience Update
If you’ve got your finger on the pulse of Google and its algorithm changes, you’ve likely seen plenty of news about the Page Experience update ove...
Google’s John Mueller Doesn’t See SEO Becoming Obsolete
Google’s John Mueller shares his thoughts on the future of SEO and whether he sees it becoming obsolete one day. During the Google Search Central SE...
10 Tips for Successfully Outsourcing Enterprise SEO
One of the biggest challenges enterprise SEO professionals face is how to complete tasks with limited time and resources. This is especially true for ...
Expert Tips for Improved Performance in a Google Core Web Vitals World
This is a sponsored post written by Cloudinary. The opinions expressed in this article are the sponsor’s own. In our digital economy, patience for s...
A Complete Guide to the Google Panda Update: 2011-21
Google Panda first launched in February 2011 as part of Google’s quest to eliminate black hat SEO tactics and webspam. At the time, user complaints ...
How HTTP Status Codes Impact SEO
Google has published a new help document explaining how different HTTP status codes affect how a site appears in search results. A recent tweet sugges...
Google Patent Aims to Solve Searchers’ Need for Related Media Content
There’s a newly granted Google patent out that involves methods, systems, and media for presenting content organized by category. This patent caught...
Google Showing “Reliable Sources” Prompt on Trending Searches
Google is testing a new prompt on trending searches that do not have enough reliable sources. The new prompt may be meant to help make users more disc...