The SEO field has no shortage of acronyms. From SEO, to FID, to FCP (First Contentful Paint), to INP – these are some of the more common acronyms yo...
13 Must-Have Elements Of An Exceptional Blog Post
One in five bloggers reports their blog delivers strong marketing results – 22%. That’s it – and this percentage has been steadily declining ove...
Drive Online Sales With These 5 Search Optimizations
Remember when you had to leave the house to go shopping? What a hassle that was. But then, way back in 1982, Boston Computer Exchange was launched as ...
5 Proven Ways to Increase Your Google Rankings
Many things have changed in SEO since Google first came online in 1998. The one thing that hasn’t changed is this: Your organic traffic is directly ...
Building a Better Search Engine: Lessons From Neeva’s CEO
After helping to grow Google’s advertising business for over 15 years, Sridhar Ramaswamy began to feel Google’s dependence on ads was limiting the...
25+ SEO Words To Delete, Add, Or Reconsider In The Web3 Era
🚨 Call the SEO word police. These days in the SEO world, sometimes it’s more complicated than ever to tell what’s hot and what’s not when it ...
How To Use Google’s Structured Data Markup Helper
If you drill down to the very core, every search engine optimization (SEO) strategy has the same aim: convincing Google your webpage is the best answe...
Google Updates Product Structured Data Guidance
Google Search Central updated its Products Structured Data documentation to clarify the product-related pages that qualify for structured data. Produc...
A Complete Google Search Console Guide For SEO Pros
Google search console provides data necessary to monitor website performance in search and improve search rankings, information that is exclusively av...
Google Analytics & Search Console Data Never Match – And Here’s Why
Google Analytics and Search Console data do not match. The discrepancy creates the impression that the data is inaccurate in some way. The reality is ...