seolounge
Google updated its structured data documentation for Editorial Product Review webpages. There is now a new Pros and Cons structured data that makes si...
How To Build Links, Traffic & Conversions
The advent of the internet gave travel companies a whole new avenue for exposure. Where once you may have had to rely on outdated brochures, grainy ph...
Google Shows New Snippets For Quoted Searches
Google’s search snippets look slightly different when you put quotes around your queries. Learn more about what’s changing in today’s announceme...
On-Site Search Best Practices For SEO & User Experience
No matter how easy your website is to navigate or how clean the user experience (UX) is, an on-site search function is vital. Your site visitors want ...
Is SEO Dead? A Fresh Look At The Age-Old Search Industry Question
The march of time is inevitable. And every year, some new technology pounds the nail into the coffin on something older. Whether the horse and buggy a...
How Does SEO Work?
You may have heard that SEO is essential when you want to increase traffic to your website. When you are looking to increase the volume of customers c...
Why Having A User-First Approach to SEO Is Important
In the search engine optimization business, we spend so much time thinking about Google algorithms, sitemaps, and backlinks that we sometimes lose sig...
How To Build A Google Analytics 4 Landing Page Report In Less Than 4 Minutes
In Universal Analytics (UA), we used to open Behavior reports > Site Content > Landing Pages. The UA landing pages report showed us acquisition,...
7 Essential Insights For SEO Client Reports
If you’re managing SEO for clients, then you know how important it is to deliver accurate and insightful reports. You’ve done the work, now you ha...
A Checklist For Essential Year-Round Tasks
SEO is a big discipline. Without structure and planning, a lot of time and dollars can be wasted or used inefficiently. A lot of SEO activities are st...