The SEO industry will be forever changed with the loss of Bill Slawski, owner of SEO By The Sea, Director of Search at Go Fish Digital, educator, ment...
Avoid These 6 Common Google News Optimization Mistakes
Google News has been around for two decades. And now more than ever, the internet is many people’s primary news source. Gone are the days of buying ...
5 Times You Absolutely Must Hire An SEO Pro
There are plenty of business owners and digital marketing generalists who can handle the everyday management of their own SEO. Even at the enterprise ...
How To Empower Content Teams With Real-Time Log File Insights
Too many organizations still publish content without clear objectives and KPIs. For organizations to move beyond “just publishing content,” they n...
Is Getting Your Google Business Profile “Google Guaranteed” Worth It?
When customers are searching locally for products and services like yours, they often seek validation to ensure they’re making the right choice. Thi...
Skills, Career Outlook & Tips For Success
An SEO consultant is a specialist in search engine optimization who works outside of typical contracted employment. For instance, they may be freelanc...
The Three Pillars Of SEO: Authority, Relevance, And Experience
What do you need to compete in SEO? Some say more inbound links, others better content, while some might emphasize a technically healthy site. Experie...
Don’t Build, But Earn Links [Webinar]
Are you a victim of so-called “link building experts”? Do the methods, results, and communication about their backlink services seem odd? Sadly, t...
Google Releases Annual Search Spam Report
Google has published its annual report on search spam revealing SpamBrain, a machine learning-based spam identification system, took action on six tim...
Avoid These 7 Easy But Stupid SEO Tactics
There are a lot of articles and people promoting “quick SEO fixes” on the internet. A quick Google search for “SEO tactics” returned about 14,...