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Google search representatives have consistently and clearly stated that they do not use Google Analytics data to rank websites. But, there are discrep...
8 Experiments To Improve Organic Traffic
Imagine the results you could achieve if you knew the Google search algorithm. Just think of the organic traffic you could drive to your site if you k...
Which Is Right For You?
When you run a business globally, your website is one of the most powerful tools to reach and communicate with your target audience. If you are conduc...
Is Author Authority A Google Ranking Factor?
Imagine you’re having a minor medical problem. Maybe every time you eat, your jaw audibly clicks behind your molars. It’s not painful, but it’s ...
Are Internal Links A Ranking Factor?
You hear about internal links all the time. But how important are they? Do internal links affect search rankings, and if so, how can you best optimize...
Are Social Signals & Shares A Google Ranking Factor?
Do social signals affect search rankings? In a world of ever-evolving social networks and platforms, can engagement on one social network over another...
Are Nofollow Links A Google Ranking Factor?
At face value, the average website user cannot tell whether a link is Nofollow or Dofollow. You can copy or click on a Nofollow link just the same as ...
Is Mobile-Friendliness A Google Ranking Factor?
Is mobile that important in search? Does it matter whether your site is mobile-friendly? Mobile devices account for 60% of internet usage worldwide, w...
Google Replaces Title Tags With Site Names For Homepage Results
Google appears to have stopped showing title tags for mobile search results for the entire website such as in searches for the name of a website which...
Content Personalization: What Is It?
Are customers finding relevant, informative content when they search for your business or visit your website? How do you create a more seamless experi...