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With growing environmental and social issues, people are looking for ways to help create a greener future. A straightforward approach to contribute is...
Google Introduces New Crawler To Optimize Googlebot’s Performance
Google has recently introduced a new web crawler called “GoogleOther,” designed to alleviate strain on Googlebot, its primary search index crawler...
Google Updates Product Structured Data Documentation
Google updated the developers documentation for the product structured data to add requirements that will make a site eligible to display product retu...
Top 14 SEO Podcasts For 2023
Podcasts offer a way to explore a wide range of SEO-related topics. Typical podcast subjects are search marketing news, strategies, career advancement...
7 Content Writing Trends For 2023
The fourth industrial revolution and Web 3.0 continue to transform all legacy communication platforms – from how we consume news to how we market ou...
Google’s Webspam Report Explains Role Of SpamBrain
Google’s annual Webspam Report covering 2022 highlighted all the ways their SpamBrain anti-spam system became more adept at catching multiple forms ...
Google On Staging Sites & Preventing Accidental Indexing
The latest episode of Google’s Search Off The Record podcast discusses the challenges of launching websites and preventing staging sites from being ...
SEO Vs. Web Developers: Who Should Lead Implementation?
The relationship between an SEO professional, the IT department, and the web developers of a site can be complicated. Web developers and IT department...
Google Plans To Integrate Conversational AI Into Search Engine
Google’s CEO, Sundar Pichai, recently disclosed plans to incorporate conversational artificial intelligence (AI) into the tech giant’s main search...
10 Strategic SEO Insights & Tactical Advice For 2023 And Beyond
I’ve written about search engine optimization (SEO) for over 20 years. So, I wasn’t shocked when the editors asked me to refresh an article I wrot...