Google reminds shoppers and merchants that it has several tools to establish consumer trust. In a recent blog post, Google highlights three key ways i...

Google updated their Search Central Discover documentation to replace guidance about E-A-T with new guidance that shifts the focus toward recommending...

Today, the Supreme Court heard arguments in Gonzalez v. Google, a case involving Section 230. The outcome of this case could potentially reshape the i...

Google newly expanded guidance on best practices for links has surprising parallels with what we know about algorithms and the proper use of HTML. Her...

Keyword-rich domain names were once thought to be an effective way to increase a website’s visibility and improve search engine rankings. However, t...

Google’s Bard is based on the LaMDA language model, trained on datasets based on Internet content called Infiniset of which very little is known abo...

Google has once again shared its expertise with the SEO and digital marketing communities by publishing a new installment of its Lightning Talks video...

Google has released a statement regarding its approach to AI-generated content in search results. The company has a long-standing policy of rewarding ...