With so many people scouring the web each day looking for helpful, fast, and accurate information, it makes sense that there are plenty of great searc...
How To Be Efficient With SEO Budget During Downtimes
As SEO pros, we’ve been here before. Flat times. Downtimes. Budget cuts. Challenges that impact our plans and what we need to get the job done. In s...
Google Invites More Users To Try Search Generative Experience
Google posted a new YouTube Short, inviting more people to test Search Generative Experience through Search Labs. Google SearchLiaison also announced ...
The Metaverse: What Is It?
When you think of the metaverse, you may picture a person playing a video game while wearing a bulky headset that covers most of their face. It’s no...
How Gen Z Are Using Social Media
Born between 1997 and 2012, Generation Z (Gen Z) are the first generation to have grown up with the internet, social media, and smartphones as part of...
How To Consult For Equity And Get Paid What You’re Worth
If you get paid as an SEO consultant by the hour or project, your earning potential will always be limited by the number of hours you work. And once y...
An SEO Ranking System For News Sites
Google has revealed new information about a ranking system called ‘Topic Authority.’ This system aims to deliver more relevant, expert, and knowle...
An SEO Walkthrough For New Users
Embarking on a journey to switch to a new content management system (CMS) can be a daunting task. From creating fresh content to revamping outdated in...
Neeva, The Ad-Free Search Engine, Announces Closure
In an unexpected turn of events, Neeva, the ad-free and privacy-focused search engine, has announced plans to shutter its consumer search operations. ...
SSL Certificate Does Not Boost SEO
Google’s John Mueller deflated the suggestion that an SSL certificate would “boost” a website’s SEO, unambiguously stating that an SSL certifi...