The world of search is undergoing a seismic shift, with AI-powered tools like ChatGPT Search, Perplexity, and Microsoft Copilot changing how users int...
Google’s AI Search Experiment: “Learn About”
Google has quietly introduced a new AI Search experiment called Learn About, which summarizes content and offers navigational menus to explore related...
Bad & Toxic Backlinks You Should Avoid
Link building is a complicated art form with many different tactics and approaches. Despite being one of the most mature processes in SEO, there’s s...
Google SERPs Without Favicons Is A Glitch
Last week, reports claimed Google was testing mobile search results without favicons or colors, eliminating any advantage conferred by a well optimize...
New Internet Rules Will Block AI Training Bots
New standards are being developed to extend the Robots Exclusion Protocol and Meta Robots tags, allowing them to block all AI crawlers from using publ...
Latest Google AIO Updates May Impact SEO
Google continues updating AIO rankings, increasing the presence of larger shopping-related panels and ads that push organic search results lower on th...
When To Use Nofollow On Links & When Not To
Nofollow was introduced back in 2005 and came about as a reaction to blog spam comments. Believe it or not, SEO professionals used to try and manipula...
5 Ahrefs AI Features To Automate Your Content & SEO Workflows
This post was sponsored by Ahrefs. The opinions expressed in this article are the sponsor’s own. Having the right SEO AI tools in your martech stack...
Google Search Snippets Show Contradictory Information, Study Finds
A recent investigation finds that Google’s Featured Snippets may display conflicting information from the same source material, depending on how use...
ChatGPT Search Vs. Google Vs. Bing Search Results
The role of AI in SEO has kept rapidly evolving over the past few months. Google formally launched AI Overviews in May, and Bing launched its generati...