Google AI Blog announced KELM, a way that could be used to reduce bias and toxic content in search (open domain question answering). It uses a method ...
Google Page Experience Update Launching Mid-June on Mobile First
Google’s Martin Splitt says the Page Experience update will begin a gradual launch in mid-June with a full rollout expected by August. During a live...
Twitter Verification Open For Public Applications
Twitter is once again accepting public applications from users seeking verification, and rolling out new guidelines to follow in order to keep the ver...
Research Papers May Show What Google MUM Is
Google Multitask Unified Model (MUM) is a new technology for answering complex questions that don’t have direct answers. Google has published rese...
Google Page Experience Update to Apply to Desktop Search Results
Google says the upcoming Page Experience update, which was thought to only impact mobile search, will apply to desktop search results as well. This in...
Rankings Collapsed After Buying Google Ads?
In a Google Office Hours hangout someone related that their rankings disappeared after advertising on Google Ads. They said that their rankings return...
Twitter Changes Image Crop & More Digital Marketing News
This week on Marketing O’Clock Greg Finn, Mark Saltarelli, and Christine “Shep” Zirnheld are sharing the biggest digital marketing news of the w...
Google Analytics Will Track Data Without Cookies
Google announces several updates that will help provide site owners and advertisers with relevant data when cookies aren’t available. The new privac...
WordPress Autoptimize Plugin Vulnerability Affects +1 Million Sites
WordPress optimization plugin Autoptimize recently updated to fix a Stored XSS vulnerability. Publishers who use the plugin are advised to update imme...
Over 50% of SEOs Doing it Wrong?
Recent discussions on social media indicates there is considerable disagreement in how to use Heading (H1, H2) elements. Despite guidance from Google ...