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LinkedIn is rolling out native video meetings, which lets users have one to one calls directly within the LinkedIn app. Since last year, LinkedIn has ...
Which Schema Types Are Used Most by Industry [Research]
With so much content to process, search engines prefer data on a website to be structured in a way that helps easily identify and understand your cont...
How Instagram’s Reels Algorithm Works
Instagram explains how it ranks the content people see when browsing through Reels. This insight may help you with creating more successful clips. Ins...
Google Looks Back on 15 Years of Google Trends Data
As Google Trends turns 15, the company looks back on top searches from years ago and offers tips for getting more out of this tool. Google Trends laun...
Google Recommends Adding Author URL in Article Schema
Google recommends adding an author’s URL to article schema to help with disambiguating the correct author when multiple writers have the same or sim...
Page Speed and Google June-July 2021 Core Algo Updates
Google’s John Mueller was asked if the June and July core algorithm updates were related to page speed. John Mueller offered an overview of core upd...
Lots of Affiliate Links OK if Content is Valuable
Google’s John Mueller says the number of affiliate links on one page is irrelevant as long as the main content is useful to searchers. You can place...
Twitter Comes Bottom While Google Maintains Lead in Yearly Customer Experience Report
The success of paid or organic advertising on social platforms and search engines rests on your target audience using, and more importantly, enjoying ...
Twitter Tests New Shop Module
Last week (22nd July) we reported that Twitter was testing downvotes on tweets. A few days later, on the 28th of July, Twitter announced a new test cu...
Google Link Spam Algorithm Update Rolling Out on July 26
Google begins rolling out the “link spam update,” which makes its algorithms more effective at identifying and nullifying link spam. The update be...