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Meta is kicking off a campaign to encourage users to support small to medium-sized businesses (SMBs) during the holiday shopping season. Today, Meta i...
Twitter Fires 80% of Contractor Employees With No Formal Notice
There are reports that approximately 4,400 contract employees out of 5,500 were laid off by Twitter. Some employees had no idea until they read about ...
Meta Announces Instagram Explore Home Ads Placement Via Marketing API
Meta formally announced the ‘Instagram Explore home’ Ads Placements via the Instagram Marketing API which allows marketers to run ads on the Insta...
Yes, We Have to Talk About Twitter.
The opinions expressed within this story are solely the author’s and do not reflect the opinions and beliefs of Search Engine Journal or its affilia...
Most Of You Aren’t Leaving Twitter, Poll Results Show
As SEOs and marketers discuss leaving Twitter for other platforms, we asked what your plans are. You told us you’re not leaving. CEO Elon Musk’s o...
Google Allows Custom Dimensions In GA4 Reports
Google is updating the GA4 custom report builder with the ability to add dimensions and metrics that are important to your business. The official Goog...
Instagram Fixes Bug Causing Service Outages
Instagram fixed a bug causing a service outage that impacted users to varying degrees, as people reported disabled accounts and repeated app crashes. ...
Google Ads Performance Max New Features & Best Practices
Google is rolling out new features for Performance Max campaigns and sharing best practices to help marketers promote holiday sales more efficiently. ...
Google’s Bumper Ad Creation Tool Is Broadly Available
Google’s bumper ad tool, which shortens longer videos to six-second bumper ads, is now broadly available. Here’s more information on how to use it...
Twitter’s Most Active Users Have Reportedly Stopped Tweeting
Twitter’s heavy tweeters aren’t as active as they used to be, and people who use the site regularly have markedly different interests than in year...