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Expanding and growing in new international markets is a challenge for many businesses around the world. Often, significant effort and resources are de...
Google May Rely Less On Hreflang, Shift To Auto Language Detection
In the latest episode of Google’s “Search Off The Record” podcast, a member of the Search Relations team suggested that Google may be moving tow...
Which Is Right For You?
When you run a business globally, your website is one of the most powerful tools to reach and communicate with your target audience. If you are conduc...
Top 5 Chinese Search Engines & How They Work
In 2021, China surpassed one billion internet users, making it the biggest online market in the world. But as global businesses seek to gain a foothol...
How Do I Structure A Global Site With Country-Specific Content?
This Ask an SEO question comes from Dan from Melbourne, who wrote in: “What is the best site structure for a content/news-based website that wants t...