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According to a recent report by eMarketer, Facebook is experiencing a resurgence among Gen Z users, while TikTok is gaining traction with baby boomers...
Meta Plans A Less Punitive AI-Generated Content Policy
Meta announced an update to its AI labeling policy, expanding its definition of “manipulated media” to go beyond AI-generated videos, to now inclu...
Meta Enhances Video Capabilities On Facebook
Meta has revealed enhancements to the Facebook video platform intended to streamline making, viewing, and engaging with videos. The platform update in...
Meta Announces AI-Powered Tools To Streamline Ad Processes
In another Big Tech move to redefine digital advertising with artificial intelligence (AI), Meta announced several AI-powered tools to enhance busines...
Should You Invest In Twitter Blue Or Meta Verified?
Twitter plans to end its legacy verified program at the end of this month. To continue having a verified blue checkmark, you must subscribe to Twitter...
Social Media Engagement Rates Dropping Across Top Networks
Do you know what social media success looks like for your business? Like most areas of marketing, results vary based on industry, target audience, and...
Meta Reinstates Trump to Facebook & Instagram
Meta announced that the suspension of former president Trump from Facebook and Instagram will be lifted within a few weeks, with “guardrails” in p...
6 Ways To Engage Your Organic Search Traffic On Social Media
It can feel like it takes forever to build an online audience of people who actually want to read what you post, engage in your content, and actually ...
8 Facebook Marketing Tips To Revitalize A Boring Page
TikTok and Instagram may be taking their moment to shine, but Facebook is a social media platform your business simply can’t ignore. Facebook’s mo...
Meta Launches Campaign To Support Small Business Shopping
Meta is kicking off a campaign to encourage users to support small to medium-sized businesses (SMBs) during the holiday shopping season. Today, Meta i...