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In a recent anti-trust case, it has been alleged that Google has been giving their own ads an unfair advantage within the Google Display Network in a program called “Project Bernanke”. What is Project Bernanke and How Do We Know About It? In their recent filing as part of an ongoing anti-trust lawsuit, Google, presumably accidentally, uploaded documents to the
Changes to DuckDuckGo Browser Extension Changes to DuckDuckGo Search Engine Final Notes About FLoC DuckDuckGo announces plans to block FLoC, Google’s new way of tracking users’ web browsing activity in Chrome. As Google transitions away from using third-party cookies in Chrome, its developing a new technology called FLoC (Federated Learning of Cohorts). Google claims FLoC offers more privacy than third-party
YouTube Usage Statistics Facebook Usage Statistics Instagram Usage Statistics Other Usage Statistics More adults in the US use YouTube than any other social network, according to a study from Pew Research Center. Of US adults who say they use any kind of social media, 81% say they use YouTube. Facebook takes second place, with 69% of respondents saying they use
New Filtering in Google Search Console New Features in Microsoft Advertising Content Optimization: Is It You or the Algorithm? Take of the Week ICYMI Lightning Round Hosts Jess Budde, Greg Finn, and Christine “Shep” Zirnheld are back with another episode of Marketing O’Clock. They’re here to tell you about better data filtering coming to Search Console, new Microsoft Advertising features,
A new, free tool for SEOs provides insights about Google search features from an analysis of 60 million US queries. Developed by Local SEO Guide, the Local-Pack-O-Meter tracks data for ten different types of Google search features such as local packs, knowledge panels, shopping, job postings, ads, and more. What separates the Local-Pack-O-Meter apart from other tools that monitor Google