Off-page SEO is one of the most difficult parts of digital marketing. It can feel like there are more ways to get it wrong than to do it right. Somewh...
Google Readying A Product Review Algorithm Update For August
The forthcoming update continues Google’s efforts to show more helpful, in-depth reviews based on first-hand expertise in search results. Google’s...
Google Search Console Was Reporting Incorrect Number Of Indexed Pages
Google says an issue with Search Console caused it to report an incorrect number of indexed pages. The problem is now resolved. As a result, Google wa...
New Instagram Reels Features Include Crossposting, Insights, + More
Instagram is announcing three new features for users who make Reels videos, which include the ability to crosspost to Facebook and more. Adam Mosseri,...
Google Analytics 4 – More Than SEO [Podcast]
In the past few episodes, we’ve discussed the SEO and organic tracking implications of the switch from Universal Analytics to Google Analytics 4, bu...
10 Ways Coding Skills Can Improve SEO Efforts
It’s not necessary to know how to code to be a good SEO. Coding skills are not a prerequisite for SEO competency, but additional skills always make ...
25 Best SEO-Friendly Alternatives To WordPress Websites
There’s a reason why WordPress is so popular: it’s relatively easy to use, offers a lot of functionality, and gives you many customization options...
YouTube Adopts Feature From TikTok
YouTube is adopting another feature popularized on TikTok, making it possible to reply to user comments with a short video. Currently an experimental ...
Google’s Algorithms Can Understand When Sources Agree On Same Fact
Google’s Multitask Unified Model (MUM) algorithm is now capable of identifying when multiple high-quality sources agree on the same fact. This updat...
Microsoft Bing Adds Coupon Codes To Shopping Searches
Microsoft Bing is adding new annotations to shopping search results, including active coupon codes for retailers’ websites. Now there’s no fear of...