Google’s John Mueller offered advice on how a new site should approach ranking for head term keywords. The question was from a publisher who was unh...
Google Ads Includes Impression Share Data in Custom Columns
Google Ads has announced that impression share data can now be used to create custom columns. Previously, Google Ads had allowed average position to b...
How to Create High-Quality Content
If you want to rise above the competition in the SERPs, all you have to do is publish high-quality content. Sounds easy, right? However, there are a c...
What They Are & How to Implement
Google Ads announced that advertisers will now have more control over smart bidding with conversion value rules. Conversion value rules will adjust th...
Facebook’s First-Ever Report On Most Viewed Content
Facebook published a report which offers a first-ever look at what content gets the most views in peoples’ news feeds. The report published today is...
It’s Normal for 20% of a Site to Not Be Indexed
Google’s John Mueller answered a question about indexing, offering insights into how overall site quality influences indexing patterns. He also offe...
Magento Critical Vulnerabilities Announced by Adobe
Adobe announced it has released a patch for Magento 2 in order to fix multiple critical vulnerabilities. Some of the vulnerabilities could allow attac...
How 500 Error Codes Can Impact Google Indexing
Google’s John Mueller answered a question about at what point will 500 error response codes cause Googlebot to crawl content less often. Mueller exp...
LinkedIn Launches Native Video Meetings
LinkedIn is rolling out native video meetings, which lets users have one to one calls directly within the LinkedIn app. Since last year, LinkedIn has ...
Which Schema Types Are Used Most by Industry [Research]
With so much content to process, search engines prefer data on a website to be structured in a way that helps easily identify and understand your cont...