An SEO posted details about a site audit in which he critiqued the use of a rel=canonical for controlling what pages are indexed on a site. The SEO pr...
Google Market Share Slips, AI Referrals & Regional Search Engines Rise
Google leads organic search with 94.8% traffic, but AI tools and smaller engines show growing competition. Google still dominates with 94.8% organic t...
Google Adds New Guidance For Merging GA4 & Search Console Data
Google has rolled out updated documentation on how to combine data from Google Analytics and Search Console. Unified SEO Insights The new guidelines r...
Up-To-Date Trends, AI-Driven Workflows, and Smarter Data Strategies for Q2
In the fast-paced world of PPC advertising, marketers are constantly seeking ways to streamline their workflows and improve performance. Managing PPC ...
Why Aggregate Organic Traffic Is A Better Metric
This is my official eulogy for the SEO keyword, which died many years ago, but no one has noticed. As a result, many marketing teams make sub-par deci...
Digital Ads Cost More, Convert Less: Frustration To Blame
New data shows what many marketers already suspect: it’s getting harder and more expensive to convert online visitors. A study of 90 billion session...
AI Overviews Data Shows Massive Changes In Search Results
Enterprise SEO platform BrightEdge published results on current AI Search trends, showing that Google AI Overviews (AIO) has expanded its presence by ...
Elementor Rolls Out WordPress AI Site Planner
Elementor released a free to use standalone AI app called Site Planner that enables users to create a website in a step by step process beginning with...
Why Genuine Connections Will Drive Social Media In 2025
Looking back on last year, fake content has reached new highs, challenging marketers to stand out with authentic, engaging campaigns that resonate wit...
Google To Migrate All reCAPTCHA Services To Cloud Platform
Google is informing users that its reCAPTCHA service will migrate to Google Cloud by the end of the year. An email states that all existing reCAPTCHA ...