Google’s John Mueller offers guidance on interpreting website performance data. He cautions against overreacting to minor fluctuations. Small tr...
9 Tips To Optimize Crawl Budget for SEO
Crawl budget is a vital SEO concept for large websites with millions of pages or medium-sized websites with a few thousand pages that change daily. An...
Reddit’s Strategy To Attract Advertisers: Interest-Based Targeting
As Reddit continues investing in its advertising platform, marketers and business owners can expect new ways to reach engaged audiences across various...
Google’s Guidance About The Recent Ranking Update
Google’s Danny Sullivan explained the recent update, addressing site recoveries and cautioning against making radical changes to improve rankings. H...
Plot Up To Five Metrics At Once
Google has rolled out changes to Analytics, adding features to help you make more sense of your data. The update brings several key improvements: You ...
Why Google Indexes Blocked Web Pages
Google’s John Mueller answered a question about why Google indexes pages that are disallowed from crawling by robots.txt and why the it’s safe to ...
Google Confirms It’s Okay To Ignore Spam Scores
Google’s John Mueller answered a Reddit question about how to lower a website’s spam score. His answer reflected an important insight about third-...
Google’s AI Overviews Slammed By News Publishers
Since its U.S. launch in May, Google’s AI Overviews feature has created controversy among news publishers. The generative search tool attempts to di...
Yelp Sues Google For SERP Features – Justified?
Yelp filed an antitrust lawsuit against Google for stifling competition and keeping searchers in its walled garden. Almost a month after Google was de...
How To Run A Live Youtube Show To An International Audience And Gain Traction
YouTube has more than 2.5 billion users, and it is the second most popular social media network worldwide. Yet, only some marketers are making use of ...