seolounge
Celebrate the Holidays with some of SEJ’s best articles of 2023. Our Festive Flashback series runs from December 21 – January 5, featuring daily r...
Google Search Overwhelmed By Massive Spam Attack
Google’s search results have been hit by a spam attack for the past few days in what can only be described as completely out of control. Many domain...
Google Tag Manager Contains Hidden Data Leaks & Vulnerabilities
Researchers uncover data leaks in Google Tag Manager (GTM) as well as security vulnerabilities, arbitrary script injections and instances of consent...
Expert Paid Media Tips Backed By $150M In Ad Spend
In the face of growing challenges with customer acquisition, it’s important to know where to focus your ad spend. Do you know how to optimize for lo...
When Does a Content Strategy Fail? 11 Factors to Blame
The success or failure of your content strategy is very subjective. It can be nuanced and multifaceted due to many factors – varied objectives, long...
Google Confirms Business ‘Openness’ As Local Ranking Factor
Recent findings by SEO professionals suggest that Google has recalibrated its local search algorithm, placing more emphasis on a business’s listed h...
Google Forum & QA Structured Data Update Focused On Authorship
Google updated their documentation of forum structured data and Q&A structured data to clarify new authorship related requirements for both kinds ...
What Is First-Party Data And How Do You Use It?
First-party data has been the talk of the marketing industry for years now. With ever-tightening user data privacy laws and regulations, it’s impera...
Unlock Global Reach With Microsoft Video Advertising And Netflix
Microsoft Advertising aims to lead the transformation of video marketing through partnerships with Netflix and top streaming platforms. In 2023, the e...
Microsoft Advertising Offers Full-Funnel Solutions To Reach Fans
In the competitive world of advertising, connecting with enthusiastic audiences during sporting events presents a unique and lucrative opportunity for...