ChatGPT announced that as of today it is rolling out the ability for anyone to use it without having to sign up or log into the service. Aside from so...
27-Year Search Expert Shares 5 Steps To Boost Your SEO
In a recent Yext Summit, 27-year search marketing expert Duane Forrester shared advice on how to become a better SEO and develop the skills to better ...
Data Confirms A Surge In WordPress Vulnerabilities
WordPress security researchers at Patchstack published their annual State of WordPress Security whitepaper that showed an increase of high and critica...
Google Explains How CWV Is A Ranking Factor But Doesn’t Improve Rankings
Google’s Search Off the Record podcast covered the topic of Core Web Vitals (CWV), noting that while it’s a ranking factor it’s not so important...
Google Updates Definition Of ‘Top Ads’ In Search Results
Google has changed how it defines top ads in search results. In a public service announcement on X (formerly Twitter), Ginny Marvin, the Google Ads Li...
Study Reveals Potential Disruption For Brands & SEO
A new study by Authoritas suggests that Google’s AI-powered Search Generative Experience (SGE), currently being tested with a limited group of users...
Major 2023 Google Updates & 2024 Predictions
In 2023, Google delivered several impactful algorithm updates that have changed the SEO landscape. It’s time to adapt your 2024 strategy to account ...
Measuring Content Impact Across The Customer Journey
Not quite sure how to measure the true value of your content initiatives? You’re certainly not alone. One of the biggest challenges marketers face...
10 Law Firm Marketing Tactics For Business Building In 2024
The legal industry is more competitive than ever, requiring law firms to leverage a blend of advanced technology and refined marketing tactics to stay...
Google Answers If Different Content Based On Country Affects SEO
Google’s John Mueller answered a question on Reddit about whether showing different content based on IP address of the site visitor affected SEO. Hi...