As an SEO best practice, the above the fold area of a webpage should have at least some content which is unique to that page. This is recommended by G...
Moz Acquired By iContact With Plans to Improve SEO Toolset
SEO software provider Moz has been acquired by email marketing company iContact with plans to continue offering both sets of tools. Moz was launched i...
There’s More Demand For Marketers Than Ever
LinkedIn says there’s more demand for marketers now than ever, and new job postings are shifting toward remote positions. A LinkedIn report on marke...
Report Claims Decline in News Media Earnings Not Google’s Fault
New research produced by Accenture and commissioned by Google claims that decline in Western European news industry revenue was largely due to a catas...
Google’s John Mueller Answers if MUM Makes SEO Obsolete
Google’s John Mueller responded to a Reddit discussion about whether MUM will make SEO obsolete. Given that the purpose of MUM is to provide answers...
Using Google Translate to Autogenerate Content?
Google’s Mueller was asked a question about using Google Translate to create content in another language. He suggested there may be a quality issue ...
How Do Facebook Ads Actually Work? Here’s What You Need to Know
Let’s just get to the elephant in the room. Facebook ads are struggling. Facebook is fighting a lawsuit against their reach metrics. And Facebook’...
Google Explains How to Target a Specific Country
Google’s John Mueller was asked what’s the right way to target a specific country with a website. The person asking the question asked if a countr...
New Ad Types for LinkedIn Advertisers & More Digital Marketing News
On this week’s episode of Marketing O’Clock, hosts Jess Budde, Mark Saltarelli, and Christine “Shep” Zirnheld tell you everything you need to ...
Facebook Targeting Individuals Who Spread False Information
Facebook announced a number of measures, including penalization, aimed at individuals who spread false information. This is an escalation of on the pa...