seolounge
It’s no secret that featured snippets are powerful. Every SEO professional (including yours truly) aims to own any available featured snippets for t...
Should You Pause Underperforming Google Ads Campaigns?
Here’s a common scenario: You create several Google Ads campaigns for a product or service. Some of those campaigns are really doing well. Others…...
How to Get Ready for Google’s Page Experience Update
If you’ve got your finger on the pulse of Google and its algorithm changes, you’ve likely seen plenty of news about the Page Experience update ove...
Are Exchanged or Reciprocal Links Okay with Google?
Today’s Ask an SEO question comes from Alexandra in Romania, who asks: Are links from websites you haven’t linked to more valuable than backlinks ...
Google’s John Mueller Doesn’t See SEO Becoming Obsolete
Google’s John Mueller shares his thoughts on the future of SEO and whether he sees it becoming obsolete one day. During the Google Search Central SE...
10 Tips for Successfully Outsourcing Enterprise SEO
One of the biggest challenges enterprise SEO professionals face is how to complete tasks with limited time and resources. This is especially true for ...
10 Tips for Facebook Ad Creative
Think about your social media scrolling behavior. What makes you stop and take a second look at a post? More often than not, it’s the graphic — wh...
How to Find People to Follow on Snapchat
It’s hard to make friends when you’re the new one in class. We’ve all been there. It can feel just as challenging trying to make friends when yo...
Expert Tips for Improved Performance in a Google Core Web Vitals World
This is a sponsored post written by Cloudinary. The opinions expressed in this article are the sponsor’s own. In our digital economy, patience for s...
A Complete Guide to the Google Panda Update: 2011-21
Google Panda first launched in February 2011 as part of Google’s quest to eliminate black hat SEO tactics and webspam. At the time, user complaints ...